Branding
Our Branding Services
A branding package is a comprehensive set of visual and messaging elements that establish a cohesive identity for your company.
Branding Package
- Discovery Meeting - 1 hour to define vision and details about new identity/design
- Logo - 3 Iterations of new logo, including primary, secondary & simplified versions. Client to provide rough napkin sketch(s) and/or written description(s) of their vision for their new logo*
- Brand Guidelines - Instructions on how to use the brand elements correctly
- Color Palette - Set of colors w/specific codes to ensure consistency across all materials. Expanded color palette based on primary color will be generated using color theory & will include complementary & triad color schemes.
- Typography - Fonts for headings, body text & any special uses
- Design Elements - Graphics, and icons that align with your brand's visual style
*Up to 3 revisions on the chosen iteration; additional revisions can be included for an additional charge
FAQ
What Is Branding, And Why Is It Important For My Business?
Branding is the process of creating a unique identity for your business through elements like your logo, color scheme, messaging, and overall visual and verbal style. It’s important because it helps differentiate your business from competitors, builds customer loyalty, and creates a memorable impression.
How Can Branding Services Help My Business Grow?
Branding services can help your business grow by establishing a strong, consistent brand identity that resonates with your target audience. This can lead to increased brand recognition, customer trust, and ultimately, higher sales and market share.
What Does A Typical Branding Process Involve?
A typical branding process involves several steps, including market research, brand strategy development, logo and visual identity design, messaging and tone of voice creation, and implementation across various marketing channels.
Can You Help Rebrand An Existing Business?
Yes, we can help rebrand an existing business. This involves updating or completely overhauling your current brand identity to better align with your business goals, target audience, and market trends.
What Deliverables Can I Expect?
Deliverables from our branding services typically include a brand strategy document, logo and visual identity designs, and brand guidelines.
How Do You Measure The Success Of A Branding Project?
The success of a branding project can be measured through various metrics such as increased brand recognition, customer engagement, website traffic, social media following, and sales growth. We also gather feedback from customers to assess the impact of the new brand identity.